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  • Writer's pictureRapsmith

Why Choose the Magento Platform for eCommerce?

Based on the conventions of object oriented programming and model, view, controller (MVC) architecture, Magento is an open source eCommerce platform created in the PHP language.


Different platforms of Magento: Magento consists of two different platforms.

Magento open source: Initially known as Magento Community Edition, this is an e commerce platform. Its core files functionality can be extended with the help of new plug-in modules given by other developers.


Magento Commerce: This version is a platform as a service (PaaS) and its Magento 2 version has more advanced features compared to previous ones.


Magento Commerce on Premises: Magento Commerce on Premises, or Magento Enterprise Edition, is not free, because it is built for big enterprises to provide them technical support, usage, troubleshooting, configuration and installation services.


What makes Magento the best eCommerce platform?


1) Particularly made for eCommerce: Magento is specifically made for eCommerce purposes, and it consists of several eCommerce features such as user dashboards, advanced shipping, inventory management, supplier management, built-in cross sell and upsell capabilities, and much more.


2) Simple Integration process: Magento API can easily integrate with ready-made plugins, analytics, shipping and tracking, and payment gateways.


3) Flexibility for modularization: This allows the developer to customize the platform as per their business requirement, hence it supports modularization.


4) SEO friendly platform: Magento is an SEO friendly platform that adhere to guidelines and allows for different categories.


5) Open source: As previously discussed, Magento community edition is completely free. But for big enterprises, there are two paid versions: Magento Enterprise Edition and Magento Go.


6) Mobile friendly: Most traffic now we get from mobile. The Magento platform is mobile friendly.


7) One common backend for multiple websites: Magento supports common back ends for handling multiple websites, and allows the developer to customize their website the way they want.


Chetu provides custom Magento development solutions that will help to boost your business in a positive direction.

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